The VICELAND Suitcase @ Sundance

 

Strategist/Copywriter

Winner: Clio Gold

 
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VICELAND’s parent company A+E enlisted our marketing team to lead their client gifting at Sundance Film Festival 2018. Executing a flawless and never-before-seen swag experience for over thirty execs in the TV & Marketing world was a daunting task. So we partnered with Away Travel to create a VICELAND branded suitcase and filled with premiums like a VICELAND onesie, a hangover kit, and more. The best part? The suitcase came with an all-inclusive service to get it delivered back to your house. Because nobody wants to come home with extra baggage. When the General Manager of VICELAND texted us photos of C-suite executives prancing around The Montage in our branded onesies, we knew we hit a major KPI.